Journal of Applied Communication Research

journal of applied communication research

Journal of Applied Communication Research is a peer-reviewed quarterly academic journal. Taylor & Francis publishes it on behalf of the National Communication Association. JACR published content related to communication. They welcome articles that address how people practice communication across diverse applied contexts.

All theoretical and methodological approaches including contextual areas are also welcomed at the journal. Journal gives utmost importance to applied communication problem or issue which closely identifies the motivation of research. 

The journal publishes content only in the English language. It has been publishing articles to date since 1973. ISSN of the publication 0090-9882 is for print and 1479-5752 for web. The journal is committed to both academic and applied audiences. That is why JACR advises addressing academic implications and specific applications concluded from through research. 

Publications and references in the previous few years by year, publications, and references are:

  • 2021 46 2306
  • 2020 36 2003
  • 2019 35 1986
  • 2018 40 2171
  • 2017 35 1431

According to SJR (a measure of the scientific influence of journals), the communication category has been successively in Q1 and Q2 categories since 2011 which shows how applied communication research is increasingly important. It means the scientific influence of the journal is high. 

Journal of Applied Communication Research Impact Factor

According to the Journal Citation Reports, JACR’s impact factor for 2022-2023 is 2.462. This is on -13.8 % decline from the last year by growth rate. The h-index of the journal is 65. 

Impact highlights published articles and citations. It shows whether the journal was taken by both hands in research or not.

Journal of Applied Communication Research impact factors in some previous years are:

  • 2021-2022: 2.462
  • 2020-2021: 2.855
  • 2019-2020: 0.959
  • 2018-2019: 1.033

Different growth patterns via impact factor of the journal in previous years are:

  • Highest Journal’s Impact IF (2011 – 2023): 2.855
  • Lowest Journal’s Impact IF (2011 – 2023): 0.308
  • Total Journal’s Impact IF Growth Rate (2011 – 2023): 261.5%
  • Average Journal’s Impact IF Growth Rate (2011 – 2023): 26.1%Annual
  • Journal’s Impact IF Growth Rate: (2022 – 2023)

Abstracting and indexing of the Journal of Applied Communication Research is done in:

  • OCLC
  • PsycINFO
  • Public Administration Abstracts
  • Scopus
  • Social Sciences Citation Index
  • Sociological Abstracts
  • Social Services Abstracts
  • Sociological Abstracts
  • Abstracts in Social Gerontology
  • Communication Abstracts
  • Current Contents/Social & Behavioral Sciences
  • Linguistics and Language Behavior Abstracts

Articles on contemporary social issues are particularly welcome at the journal. 

Applied Communication Research

Applied communication research is done on how communication theory and principles are practicable for better communication. It includes communication happening in a variety of contexts. Applied communication examples are:

  • Marketing and communication specialist
  • Public relations manager
  • Social media manager
  • Technical writer
  • Magazine editor 

Applied communication is grounded in theory. However, applied research is not focused on building theory. Instead, theory is used by applied communication scholars and practitioners to find ways to communicate recommendations. This connects them to stakeholders related to the social issue.

Researchers focus on how people exchange information, how they create meaning in their messages, and what happens if there are gaps in delivering meaning. It includes each everyday way of knowing.

Applied Communication Research Methods

Applied Communication Research Methods is a famous book in the field. Upon using a similar keyword in the Google search engine, you are probably going to most websites talking about it. It was written by Michael Boyle and Mike Schmierbach, and the first edition was published in 2019. It addresses communication studies and humanities subjects. 

Major communication research methods include:

  • Surveys
  • Experiments
  • Focus groups
  • Observation research
  • And more

All these applied communication methods provide key background information on:

  • Ethics
  • Validity
  • Reliability
  • Concept explication
  • Statistical analysis
  • Current topics 

If we talk about research methods covered in the book, it contains numerous features and practical activities to keep students engaged. It includes:

Reflect & React: This is an exemplary way to find solutions to issues and address them properly. It contains problems and issues that promote reflection and discussion. We would highly recommend you try this method, especially when listening. Giving a gap of a few seconds, and reflecting on things under consideration gives a great stage to come up with valuable insights.

Research in Depth: Examples are plain openers to what is going on. Most people can get better at something through examples. The book contains examples of methods as applied in scholarly research. 

Voices from Industry: Q&A is my favorite food learn things to the deepest core level. Applied Communication Research Methods contains Q&As with professionals working in communication industries.
End-of-Unit Activities: This is a decent way to reflect on hour learning. Authors understand the concept, and this is what should be on the list of every researcher’s exploration to add end-of-unit activities.

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